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Our Approach to Sustainability

Better Future.

Today as it is been needed more than ever to preserve our earths natural resources, we take direct responsibility to make a change.

Truly Sustainable Fashion

To achieve truly sustainable fashion we believe that every step must be approved by reliable organizations with certificates; and categorize our sustainability efforts into three main topics.

Environmental:

Consumption of natural resources, reducing waste and improving efficiency.

Social:

Only cooperating businesses with fair labor practises certified by BSCI and Sedex.

Economical:

Sustainability should not just be a niche market but a price competitive subject.

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International research institutes announce that average water consumption to produce one denim trouser is nearly “10,000 litres!”

Water

By using the latest technologies in waterless dying & finishing;

we were able to reduce the water usage per jeans to 561 litres, 

means %94 less water is used!

Water usage reduced by %94

9.439 Litres of water saved per trouser

10.000 L

561 L

Chemicals

By using aniline-free sugar based indigo dye; chemical usage has been reduced by %80!

Chemicals reduced by %80

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Better Together.

All these results are reflection of the latest technological developments in textiles industry and our efforts to always keep up for future.

For more information!

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